Press Release: Orlando Says “YO! JOE!” and Welcomes the 18th Annual G.I. JOE Convention

ORLANDO SAYS “YO! JOE!” AND WELCOMES THE 18TH ANNUAL G.I. JOE CONVENTION “G.I. JoeCon” Will Kickoff With Hundreds Of Paratrooper Action Figures Sailing Down From Atop The Convention Center PROVIDENCE, RI – MARCH 31, 2011 – It has been seven years since its last tour in Orlando, but the G.I. JOE Convention – G.I. JoeCon, hosted by the G.I. JOE Collectors’ Club and Hasbro, Inc. (NYSE: HAS), is excited to revisit Disney World for its 18th annual celebration. To kickoff the event, hundreds of action figures with fully-functional parachutes will be launched off the roof of the Walt Disney World

Continue reading

Transformers Hall of Fame – 2011 Voting Open!

Last year, Hasbro inducted five Transformers into the new Transformers Hall of Fame — Optimus Prime, Megatron, Bumblebee, Starscream and Fan Choice Winner Dinobot. For 2011, Hasbro will induct four characters – Ironhide, Ratchet, Soundwave and one other — possibly your favorite! On April 13, the official Transformers website, Transformers.com will hold balloting for Transformers fans to choose the fourth character, and Hasbro has asked numerous fan outlets to choose who will appear on the ballot, just like last year. And just like last year, ASM wants to know your five top Transformers characters. We’ll tabulate the results and send

Continue reading

Hasbro Press Release: “16 Weeks Of Cyber Sweeps”

HASBRO DELIVERS “16 WEEKS OF CYBER SWEEPS” TO TRANSFORMERS FANS Limited Edition TRANSFORMERS: DARK OF THE MOON CYBERVERSE OPTIMUS PRIME Action Figure Preview Pack Hits Shelves and Kicks Off Online 3D “Cyber Sweeps” Promotion PAWTUCKET, RI – MARCH 15, 2011 – The iconic TRANSFORMERS brand from Hasbro, Inc. (NASDAQ: HAS) announced today the start of the “TRANSFORMERS: DARK OF THE MOON 16 Weeks of Cyber Sweeps” event, a 16-week-long consumer promotion.  Leading up to the worldwide release of the new Paramount Pictures live-action movie from director Michael Bay, and executive producer Steven Spielberg, TRANSFORMERS: DARK OF THE MOON, on Friday, July 1, fans will

Continue reading

New Transformers Online Game Announced

HASBRO AND JAGEX ENTER STRATEGIC DEVELOPMENT AGREEMENT TO CREATE NEW TRANSFORMERS ONLINE GAME Iconic AUTOBOTS and DECEPTICONS Set to Battle Online in 2012 PAWTUCKET, R.I. – March 14, 2011 – Hasbro, Inc. (NASDAQ: HAS) announced today that it has signed a strategic development agreement with Jagex Limited to jointly create a new online game based on the globally iconic TRANSFORMERS brand.  Under the agreement, the two companies are slated to launch the TRANSFORMERS online game in 2012 in North America, Latin America, Europe, New Zealand and Australia. Jagex, based in the United Kingdom, is one of the largest independent game developers

Continue reading

Hasbro Transformers Q&A – Bonus Round Answer!

You asked and the teams at The Hub and Hasbro Studios answered! Hit the jump to see the answer via Hunter PR! What went into the overall look for TRANSFORMERS: PRIME? We see hints of the designs from the live-action movies, as well as influences from other incarnations. How long have you been working on the look (sketches, concept art, 3D models, etc.), and how do you balance wanting to stay unique to the show but still be able to pull in elements from other versions, especially the movies which are extremely popular?

Continue reading

BotCon 2011 – Box Set Predictions

I don’t usually do this, but what the heck. We know one of the five Stunticons of the BotCon 2011 set, namely Dead End. That leaves four left that are open to speculation. So… let’s speculate! MOTORMASTER Could be Voyager Optimus Prime with a head remold, although I’ve heard people say they’d like Wreck-Gar (possibly, giving him a new head) or Leader Ultra Magnus (doubtful – too darn big for the box set). I even saw someone wish for Voyager Bulkhead. That last one is interesting; again, it would need a remolded head, but hey, it’s possible. It’s going to

Continue reading

BotCon 2011 – Thoughts on Dead End

If you haven’t heard, BotCon announced the theme of the upcoming convention exclusive set, and it’s the Stunticons as how they would appear in the Transformers Animated universe. In addition to announcing that Derrick Wyatt, art director for the Animated show, had a hand in designing the set, the folks at BotCon also revealed the first toy — DEAD END. So, what do I think about it? In a word? LOVE.

Continue reading